Starting up a YouTube channel can be a pretty daunting move. Often times, it can be hard to keep up the momentum of consistent uploads when you’re just starting out. After all, it feels pretty dumb to post videos that “no one is watching”, right? And even when you do manage to garner some amount of viewership, it can still feel like numbers and not people watching your videos if they aren’t interacting much with it. This is where the conundrum of engagement comes into play. Getting viewers to engage with your video is virtually the only way to manage any sort of success with your YouTube channel. This can be one of the hardest things to accomplish on the platform, solely because there are so many factors that play into it. From likes to shares and especially watch time, there seems to be no shortage of things to worry about when trying to boost that engagement! One metric, though, that isn’t talked about enough that is probably the single most important factor to your videos’ success is comments. Unfortunately, views don’t always exactly equal comments, you’ll have to do some extra work before those can start rolling in.
Here’s 5 surefire ways to get your audience talking down below:
1. Tell them to!
This is the easiest, and most streamlined method of getting your viewers to leave a comment on your video. And it can be done in s many ways. You could ask them to leave a comment with their thoughts on something you were talking about, or ask for advice, insight, or whatever two cents they can provide. Chances are any viewers would love to take you up on that offer, since everyone has an opinion!
2. Be Polarizing
Let’s face it—the majority of the biggest stars on YouTube have managed to stay so high up not because they make technically good content, but because they’re polarizing! Polarizing content can mean two opposites sides of the content spectrum! Whether that be deep political views, outlandishly vulgar language, or even borderline creepy niceness, there’s no shortage of dramatic ways to present yourself in your content! People love to comment on something they deem to be overly dramatic.
3. Offer incentives!
Incentivizing your viewers to leave comments in exchange for, let’s say, a chance to win a giveaway is a surefire way to rake in those comments and have the algorithm boost your videos! All you have to do is think of something you can provide your viewers that they want… and it doesn’t even have to be a materialistic item! It can simply be a comment back to theirs.
4. Make it interactive!
This may be a harder one to navigate, but allowing the future videos you put out to be determined by your viewers in the comment section is a great way to boost engagement! All you need to do is ask them what they want to see next, then deliver on that!
5. Comment first!
Who says you can’t start the bandwagon? And, no, this doesn’t mean you should go ahead and comment “first” and take dibs on the comment section like famous Tik Toker Dixie D’Amelio is known for,, but rather, you should add in your own two cents to get a conversation going in the comment section. This could even be poking fun at yourself, because hey, at least they’re commenting, right?
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