Ranking higher for your videos on YouTube is crucial if you want to get more views and make more money. However, it is not something that comes easily. To rank higher on YouTube, you need to understand that it works on an algorithm. It means that it utilizes SEO for the promotion of video content. This is why you need to master SEO to rank higher.
Here are some tips that will help you achieve a higher ranking for your videos on YouTube in no time:
1. Choose the Right Keywords
One of the best tips that will teach you how to get more views on YouTube is choosing the right keywords. As SERPs become more competitive, you need to make sure that you conduct keyword research to pick out the right keywords to claim the top spot. It is important that you diversify your offerings. Consider selecting keywords that are less competitive and allow you to get volume. You can use the same keyword research tool that you use for SEO to find the right keywords. Some notable options include Google Search, VidIQ, Tubebuddy, and Google Keyword Planner. Always include the keywords in the video title and video description for maximum traction.
2. Optimize the YouTube Video Description
The next tip that you should consider if you want to learn how to rank your videos higher on YouTube is optimizing the video description section. Having a solid, optimized video description will work wonders. Every time that you change or update any video element such as closed captions, subtitles, video descriptions, and video thumbnails, YouTube reevaluates the video which is why it is best that you get it right the first time around. Include the most important keywords in the first few sentences of the description and aim to keep the description short. Your video description should be concise and useful at the same time.
3. Use Video Hashtags
To drive YouTube search results, you have to use video hashtags. They act in the same way as any hashtags on other social media platforms such as Instagram or Twitter. The fact is that hashtags have a role to play. They help users find relevant content. Hence, you must use relevant hashtags in your video descriptions and video titles to make your videos more visible.
4. Select a Video Category
Users tend to search for a particular video using advanced options. Besides, YouTube offers a variety of category options to choose from. Therefore it is crucial that you select the right video categories for your videos to boost your ranking. When you upload the video, you must contextualize the video by selecting the right categories. It would ensure that users are able to find the video.
5. Customize the Thumbnail Image
Lastly, all you need to do is customize your thumbnail image. The truth is that thumbnails can either make or break your YouTube videos. Therefore, you must choose images that grab people’s attention the moment they look at the search results page on YouTube.
Takeaway
After you have gone over the post, you will know how to rank your videos higher on YouTube. It is important that you follow our advice for the best results.
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